RAM Campaign Analyzes (Ad)

My information about RAM Campaign Analyzes (Ad) and a video that explains why Ram is a Heavy Duty Truck.

• Ram: Ram Trucks was established as a division of Chrysler in 2009, as a spinoff from Doge, using the name of the popular Doge Ram line of pickups that is now sold under the Ram banner. Founded in 1980 as Doge Trucks and in 1993 the Ram logo was applied to Doge models. But in 2009 Ram split from Doge, so now Ram in not longer part of Doge. Some of the completion includes: Chevrolet, Ford, and Toyota. Ram sells trucks and some trucks range from: $24,385 - $30795.
• Ram trucks are unique because the trucks are the Best in class fuel efficiency, impressive performance and the most important durability that you can count on for those tough jobs that are out there. The USP for this particular campaign is “GROUNDBRAKING” From the Ground Up (Walk a mile). 
• This campaign was running during the wet season (fall) to give it a more heavy duty effect for those out doors tough jobs. And yes, it makes a difference in the success of the campaign because the viewer the target audience can get an idea on how a tough truck can perform on a tough weather with a tough job. The campaign run on the oil field, were the weather can be wild and the job tougher. The media that they use not for these but for all of there campaigns are mini commercials highlighting specific factors about the truck, the product. They choose that media (mini commercial or ad) because it can reach to more people than just doing posters, or radio announcement. The commercial can be air on free TV, pay TV, and the internet. That will reach many thousand of people.  
• They are advertising because they want to let people know that RAM is a tough truck that can handle anything, anytime, anywhere, anyplace. And that there is no better truck than RAM. The problem that they were trying to solve is that for a tough job you need a tough truck, but what truck can give that: well RAM is the answer because RAM can handle the terrain, the weather and most important your tough demanding job.
• The audience for there campaign ad is man. Tough man that work on those jobs that need a tough truck that can handle anything.  They can rage from the ages of 30 to 50. There occupation is a tough demanding job that needs a very well rounded truck for that particular job. For a tough truck you need a tough man and a job. And there hobbies can be: going to a bar and just relax with there work friends or just friends, and just have a good time. So RAM is the way to go.  

Design Trends 2013

here is a quick video on the trends that were happening or still happening about design this year 2013. The two most interesting to me were the wooded back ground and the blurred background. On a personal note I never try a wooded back ground, but what I can tell you is that I recently did a poster using a blurred background, well not using it making it a blurred back ground and I like the out come of it it look good. I still need to try it more on different projects and definitely the wooded texture too. I have use texture on other projects but no the wood one, need to try that too. I will  be very alert for the design trend that will be happening during the up coming year 2014.

      

Top 20 Trends in 2013 Forecast

The video that will be displayed below will show you the top 20 trends of this year 2013. what people are doing and creating to reach for a more bigger audience. The video is from the Trend Hunters YouTube  web site. Some trends that they mention are going back like from the old days like: Delivery Vintage were the video, photo etc will have the look of an old photo, In dust Retail  this is like an old looking room. But what is Trend Hunter well Trend Hunter is a source of inspiration for industry professionals, aspiring entrepreneurs and the insatiably curious. Each day, Trend Hunter features a daily dose of micro-trends, viral news and pop culture. The most popular micro-trends are featured on Trend Hunter TV. 

http://www.trendhunter.com/

Can You Be Successful Only with Design Skills? and NOT HTML

The answer is yes But in order to do that you first have to become an expert on the design aspect. Like he mention take about a year or less to just focusing on your design, working your lay out, background, image and typography all those skills that come in to play when developing a web or a design. And then later on when the design aspect is mastered or going on the right direction, you can start little by little leaning HTML and CSS. Yeah you can get pay good money just knowing the design portion but with the knowledge of HTML and CSS the pay will be a lot more and I mean a lot Click on the video see what  I am talking about.

 

Digital UX Design

I did a presentation about UX Design and it was very informative  because I never knew that UX Design was like a job under the umbrella of graphic design. But what is UX Design, well first of all UX refers to User Experience, and is how a person feels when interfacing with a system. it can be:

• Website 
• Web application
• Software

The UX Designers study and evaluate how users feels about a system. How easy is to use, perception for that particular system, utility, efficiency task and much more. Here are some things to know about UX Designer:

• Cannot or will not accomplish a lot of things.
•  Design won't work in every situation for every user.
•  Addresses how a user feels when using a system and not how friendly and efficient the interface is. 

STILL DON'T KNOW OR WANT TO LEARN MORE ABOUT UX DESIGN WATCH THE VIDEO!!!

Game Design

Game design also intrigues me, just to know how many years a very good game takes to be developed is just amazing. how the creative work is, everything is just amazing. Also the designer of the game or any game is very much like the director of a film just with that is amazing but not only that. He is also the visionary of the game and controls the artistic and technical elements of the game in fulfillment of the vision.  And to be a gamer designer you need ti have artistic and technical competence and writing skills., so you need to be very well prepared to take the role of a game designer. Here is a video to fully understand what is a Game designer.

http://www.youtube.com/watch?v=ZUyBZJar4Hg

Design Critic

This was a project for graphic design in which we were asked to critic an art work using different graphic design terms:

The first things that attract my attention were the different geometric shapes that this design has. I mean I can see two rectangles side ways, circles and what it looks to appear like a pointing arrow. I also can see some biometric shapes were the shape has a more curb line than the geometric one.  The petals of the flower are biometric shapes and also the feathers located on the four corners of the poster are also biometric shapes.  A line and contrast play also a big role on the design was in my opinion line was used to create the contrast. Also with in the contras the value appears on the small petal of the flower but also on the big ones. What am seeing also is consistency on the use of repetition with the out side pattern and the inside, the background. Balance is also there because I can see that both sides are equally the same, same form, shape, line everything is well balance.  Lastly is Unity or Harmony, were the design transmits that harmony or that unity on which all parts belong there. I like every aspect of that particular poster specially the use of geometric and biometric shapes and the use o repletion, very nice work. 

40 Tips for brand-new freelance designers

I was so interesting about leaning more about freelance designers. So I took the time to do some research and I found this web site that gives  very straight tips for those who are planing to work has a freelance designers. The very first thing he mention is the client. He mention that with out the client freelance designers are nothing. Client relation is the most important factor for a designer who is working on his own  and crucial too. And n that client relation he point out some very important things to fallow, for example:

Don’t undersell yourself to clients.

Explain your process in simplest terms.

Your client is not always right and it is okay to respectfully disagree.

Create a contract or terms and make your clients stick to it.

Always have the client deposit a certain percentage of the money up-front.

those are some of the tips that a freelance designers should fallow. He also mention other important things about freelance designers like: 

When Designing, Time and Project Management, Marketing, etc. Here is the link if you want to learn more about it. 

http://www.graphicdesignblender.com/40-tips-for-brand-new-freelance-designers-2